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Business owners can now try fully customizing their listing in Brownbook’s business directory to enhance their presence online as well as create a professional website using Brownbook’s ‘web site creator’, before making any financial commitment
February 23, 2009 – Worldwide
NEWS FACTS
- Brownbook.net’s advanced features are now available on a FREE 30-day trial basis.
- Advanced features are:
- Claim the listing - lock it down so only the business owner can update it, and get alerted anytime anyone reviews or tags their business (usually US $10/year)
- Bold, Boxed and Priority in search results (usually US $2/year each)– to make it stand out, visually
- Customized listing (allows rich media i.e. photos, videos, logos, detailed information, widgets and bidgets) plus reviews and map with drag-and-drop page layout (usually US $6/year) – to enable a unique presentation of the business
- Standalone business website using Brownbook’s ‘web site creator’ (usually US $98/year) with the business’s own design and brand – not a Brownbook logo in sight
- The 30-day free trial is available by simply clicking the ‘This is my business’ link at the top of all unclaimed listings.
- Towards the end of the 30-day period, the business receives an email reminder to pay via Paypal.
- If the business decides not to pay by the end of the 30 days, their listing reverts to the free listing format which comprises full address with map, telephone, cell phone, fax, e-mail, live web link, VOIP, IM, business tags and location tags.
- Businesses listing on Brownbook improve their search engine optimization (SEO). The advanced features give the business an opportunity to really showcase their services and consequently their search engine ranking. Bownbook is used by many businesses as a powerful online marketing tool.
- 7 out 10 small businesses still do not have a website. By offering Brownbook’s ‘web site creator’ free of charge for 30 days, business owners will find out for themselves how easy it is to create a professional-looking web site.
- Click here to watch Marc Lyne, Brownbook’s COO, introduce the free 30-day offer: http://blog.brownbook.net/2009/02/20/30-day-free-trial-video/
ATTRIBUTABLE QUOTES
Attributable to Marc Lyne, co-founder of Brownbook
- As founders of Brownbook, David and I have always shared the view that Brownbook must be free or almost free, low cost or no cost. To that end, we created Brownbook where all businesses anywhere in the world can add all their details for FREE. To support that ethos, weve just introduced a FREE 30-day trial for the advanced Brownbook features that help businesses generate more business. This means that businesses can try all our products for FREE before making any commitment whatsoever.
- We’re so confident that people will like all of the Brownbook advanced features that we’ve introduced a FREE 30-day trial for all Brownbook’s promotions. This means businesses can actually try out what they are getting before making any commitment.
- We are making available, free of charge for 30 days, $120 worth of advanced business promotions to give people a chance to try before they buy.
- Our advanced business promotions are already markedly less expensive than similar services in traditional business directories and consequently represent incredible value for money, but we’ve just pushed the boat out even further by making them all available free of charge for 30 days.
Marc Lyne, Co-founder of BrownbookBROWNBOOK KEY FACTS
- Brownbook is the free directory that anyone can edit. Anyone, in any country, anywhere in the world, can add, edit and review businesses in any country
- Business owners claim their listing to optimize it, get alerts and customize it with photos, videos, logos, widgets, and any additional information
- Business owners use Brownbook Bidgets (Business widgets) to easily add features like reviews, maps, and video on all their other web presences
- Unique business model that rewards contributors with a lifetime share of revenue
- Launched in the UK in May 2008 with 2.2 million UK businesses listed. Expanded to USA, Australia and Canada in July 2008 with an additional 25 million records
- On web (http://www.brownbook.net) and mobile web (http://m.brownbook.net)
- Brownbook.net has a totally open ethos with its OpenSearch API and Micro Formats that allow Brownbook.net data to be used everywhere by anyone
USEFUL LINKS
Examples of premium listings:
- Miamism.com - Miami Beach Real Estate Resource http://www.brownbook.net/business/31014168/miamismcom---miami-beach-real-estate-resource
- Celebrity Lipstick http://www.brownbook.net/business/30991528/celebrity-lipstick
- Jolly Gnome Garden Services http://www.brownbook.net/businesspage/view/31012971/jolly-gnome-garden-services/3/Home
- Kuen Kung Fu http://www.brownbook.net/businesspage/view/31013261/kuen-kung-fu/10/Home
- Website: http://www.brownbook.net
- Press and Images: http://blog.brownbook.net/press
- Brownbook interview on Fast Company: http://tinyurl.com/ct5qby
- Brownbook overview by Wikinomics: http://tinyurl.com/6omb2s
CONTACT US
Please contact Marc Lyne (marc[AT]brownbook[DOT]net) to arrange an interview and/or for additional quotes:
Marc Lyne, COO
Brownbook.net
London Road
Sayers Common
West Sussex
BH6 9HS
United Kingdom
+44 (0)208 1235 466
marc[AT]brownbook[DOT]net
http://www.brownbook.net
